By Rob Malda, Chief Strategist and Head of Product at Trove
I love knowing what’s going on around me: from tech news to politics to sci-fi gossip. But the Internet is overflowing with news — I need help sorting out the signal from the noise. I would love to sit down with a newspaper, but not everything in the paper is interesting to me. And when I scan or browse Facebook or Twitter, there’s too much other information mixed in — pictures of kids losing teeth and commentary about sports I don’t care about. That stuff is great, but it just isn’t my news.
That’s why we built Trove. It’s a social news app bringing you the best stories picked by people who share your interests.
With Trove, I follow topics (we call them troves), and I instantly get news about things I care about. For example, I told Trove I want to read about “Star Wars” and “Technology” and “The Who,” and it makes sure I see the best articles I need to know about. Trove streams in news from 15,000 sources, making it easy to follow lots of topics.
The Trove engineering team has spent years tuning machines to read, understand, and personalize the news, but that’s only the beginning: with Trove, people always come first. The stories that lead off troves are picked by “curators” who are passionate about a topic. You can read my picks about “Star Wars"… and maybe I’ll follow your trove about “Bitcoin” or “the Marvel Universe” to see the best story picks on topics you care about. Algorithms are smart, but people are smarter. So on Trove, curator picks appear at the top.
At launch, we’re lucky to have a group of curators already picking some great stories in their troves:
- Bob Wise, former Governor of West Virginia and President of the Alliance for Excellent Education, on “Digital Learning”
- Vivek Wadhwa, academic and tech entrepreneur, on “Advancing Technologies”
- Spike Mendelsohn, former Bravo Top Chef contestant, on “Farm To Table”
- Zach Sims, Co-founder and CEO of Codecademy, on “Online Education”
- Rajiv Chandrasekaran, Senior Correspondent at The Washington Post, on “Afghan War”
- Robert Litan, Head of Research at Bloomberg BGOV, on “US Monetary Policy”
- The Young Turks hosted by Cenk Uygur, a politics news show with 1.4 million YouTube subscribers, on “Money in Politics”
- DoSomething.org, a not-for-profit for young people and social change with 2.4 million members, on “Celebs Gone Good”
- Science Magazine, from the American Association for the Advancement of Science, on “Top Science News”
- Aspen Institute, an educational and policy studies organization, on “Aspen Ideas: What We’re Reading”
- Stiff Jab, a literary fight magazine covering boxing and mixed martial arts on the East Coast, on “Boxing”
- Play-i, a start-up developing toy robots, on “Programming for Kids”
For more information on these curators and others, check out our featured curators. Trove is waiting for you to join and curate your own favorite subjects alongside them.
The Trove team, formerly Washington Post Labs, is now the digital innovation arm of Graham Holdings. If Trove sounds familiar, that’s because Trove was a mobile and web app we launched in 2010. With today’s launch, we’ve combined the best parts of the original Trove app and WaPo Labs’ Social Reader app to create a new social news reading experience.
You can get started by downloading Trove on your iPhone or iPad, or by visiting Trove.com. From there, it’s easy to start following troves curated by others… and begin picking the news for people who are into the same stuff.
Trove brings me the news I need to read, picked by people who share my interests. It gets smarter the more of us there are, so stop reading this and get started!
Rob “CmdrTaco” Malda is the creator of the popular tech news site Slashdot.org. He joined Trove in 2012 and has been focused on trying to figure out levitation, time travel, and the cure for the common cold.